About Us

The Pure Strategies mission is to transform business to create a more sustainable future.

About Us

Pure Strategies is a sustainability consulting firm empowering brands and retailers to realize meaningful environmental and social improvement.  

Since Bob Kerr and Tim Greiner founded Pure Strategies in 1998, our team of experts has provided customized sustainability solutions to help our clients build sustainability strategies and programs, set sustainability goals, create sustainable supply chains, and optimize products and sustainable packaging. 

From our early projects, such as assessing Stonyfield Farm’s first carbon footprint, to our latest projects, our work helps deliver business benefits to our clients while also realizing sustainability goals.  Some of our recent projects include:

  • Seventh Generation: establishing the sustainability strategy and goals
  • Ben & Jerry’s: developing science-based targets for climate
  • Walmart: creating a sustainable packaging strategy and implementation tools
  • Ahold Delhaize: helping develop and implement a sustainable chemistry program

We also support broader industry change through publishing original research and articles that provide insights on corporate sustainability issues and best practices in sustainable agriculture, sustainable sourcing, sustainable packagingsustainable chemistry and more.  For example, we co-founded the first ever scorecard for measuring corporate progress on safer ingredients and material health known as The Chemical Footprint Project, used by investors and across industries to advance sustainable and responsible chemicals management.

We are proud to be a certified B Corp and are members of organizations that are driving sustainability broadly across business. Learn more about our team’s credentials and certifications, our board members’ deep experience, and the organizations where we are members.

Our values:

  • We are passionate. We are personally motivated to realize our vision and mission.
  • We super please. We deliver the highest level of expertise and service to our clients.
  • We empathize. We are caring and respectful in how we interact with others.
  • We empower. We support each other and our clients to achieve more together.
  • We are lifelong learners. We are endlessly curious in the pursuit of our vision and mission.

Learn more about how we are living our values here.

Our vision is a world where the climate is stabilized, nature is restored, and we have achieved a safe and equitable world.

Ready to engage in a sustainability program, but not sure know where to start?

Check out our free self-assessment tool that can help you explore areas of strength and improvement opportunities for your product sustainability program.