• Alignment & Business Case

Pure Strategies works closely with senior managers to establish a company’s sustainability positioning and develop a strategy to achieve it. Our team engages senior executives through highly interactive meetings and exercises that reveal a company’s unique aspirations. We then help articulate a clear corporate framework for executing sustainability strategies and achieving targets.

Measuring business benefit from sustainability efforts is challenging. Our team helps firms overcome common hurdles to identify and measure the business value of sustainability approaches appropriate to their company. We also help companies connect their corporate strategy to the identified business metrics and build them into business-relevant goals and performance tracking.

Past projects include:

  • Creating a new suite of corporate sustainability aspirations for Seventh Generation
  • Developing a science-based carbon goal for Ben & Jerry’s that addressed the full life cycle of their business
  • Launching a sustainability program with well-developed targets for Rockline, a Walmart private label supplier
  • Creating a net-positive balance sheet approach for condom company Sustain
  • Establishing a company-wide sustainability goal-setting and employee engagement program for Stonyfield Farm
  • Using futures scenarios to enhance development of sustainability strategies for Xerox

Alignment & Business Case : CASE STUDIES AND MATERIALS